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Your patients are searching.

Make Sure They Find You First.

Scale Protocol is a full-service, AI-powered digital agency built exclusively for healthcare. Web design, SEO, AEO, CRO, and intelligent marketing automation — all in one subscription, built around your practice.

Simple monthly subscription  ·  No long-term contracts
Web Design AI SEO Answer Engine Optimisation AI Chat Bots Conversion Rate Optimisation Klaviyo Automation Healthcare Digital AI-Powered Growth Web Design AI SEO Answer Engine Optimisation AI Chat Bots Conversion Rate Optimisation Klaviyo Automation Healthcare Digital AI-Powered Growth
How it works
Simple by design.
Powerful in practice.

Most practices are invisible online and don't know it. We fix that — fast. One subscription, every service, zero agency runaround.

The protocol
Join.
Request.
Deploy.

The average practice wastes thousands a year on fragmented tools and agencies that don't talk to each other. We replace all of it — one team, one strategy, one monthly cost.

01

Subscribe & onboard

We go deep on your practice, your patients, and your competitors. Our AI audits your entire digital footprint and identifies exactly where you're losing patients online.

⚡ AI digital audit
02

Submit requests

Submit anything — a new service page, a campaign, a full site rebuild. AI-assisted production keeps turnaround tight while senior strategists keep the quality high.

⚡ AI-assisted delivery
03

Review, launch & scale

Live in days, not months. From there, our AI monitors every metric continuously — surfacing what's working, what to fix, and what to do next. Results that compound.

⚡ Continuous AI optimisation
Why Scale Protocol
Everything your competitors
have — and then some.

The best practices in the country already have a full digital team behind them. Now you do too — without the overhead, the agency markup, or the 12-month retainer.

One agency, everything covered

No more briefing four agencies who've never spoken to each other. Every channel, every service, one joined-up strategy pulling in the same direction.

AI-augmented at every layer

The tools used by the biggest health systems, applied to your practice. AI cuts our production time in half and doubles what your budget can achieve.

Healthcare-first thinking

We've never worked outside healthcare. We know the compliance landscape, the patient decision journey, and the exact language that turns a search into a booked appointment.

Fixed monthly rate

No quotes, no timesheets, no scope surprises. One number, every month, everything included. Pause whenever you need to — no questions asked.

Senior-level quality

Your account never touches a junior. Senior strategists only — with AI that makes them faster, sharper, and more thorough than any traditional agency team.

Results you can measure

You'll always know your numbers. AI-driven reporting surfaces what's performing, what's slipping, and what the next move should be — in plain English, not a spreadsheet.

AI isn't a feature.
It's how we do
everything.

From day one, AI is doing work your competitors can't see. It audits your entire digital presence, identifies where patients are dropping off, accelerates content production, and surfaces insights that would take a traditional agency weeks to find.

The result isn't just faster delivery — it's a level of strategic precision that wasn't available to practices your size until now.

AI SEO AI Content AI Chat AI Analytics AI Patient Journeys AI AEO AI Web Design AI CRO AI Email Flows AI Reporting AI Strategy AI Healthcare AI SEO AI Content AI Chat AI Analytics AI Patient Journeys AI AEO AI Web Design AI CRO AI Email Flows AI Reporting AI Strategy AI Healthcare
What's included
The complete
digital stack.

Every service you need to grow online — AI-powered, coordinated, and covered by one subscription.

Web Design & DevelopmentCore
Search Engine Optimisation (SEO)AI-Powered
Answer Engine Optimisation (AEO)AI-Powered
Conversion Rate Optimisation (CRO)Core
AI Chat & Patient EngagementAI-Native
Klaviyo Email & SMS AutomationAI-Powered
AI Content & Brand StrategyAI-Native
Performance Reporting & InsightsAI-Powered
2 spots available

Not sure which services you need?

Book a free 30-minute strategy call. We'll run an AI audit of your digital presence and map out exactly where your biggest opportunities are.

30 minutes · No obligation
Response within 1 business day
Book a free strategy call →
What clients say
Practices growing. Patients finding them.

"We saw new patient enquiries increase significantly within the first month. The team — and their AI tools — understood our clinic from day one.

Practice Manager · Private Dermatology Clinic

"Finally, an agency that gets healthcare. Our website reflects the quality of care we actually provide — and the AI chat transformed how we handle out-of-hours enquiries.

Director · Medical Aesthetics Group

"One subscription replaced three separate vendors. Simpler, cheaper, and honestly better results across the board. The AI reporting means we always know what's working.

Operations Lead · Multi-site GP Practice

"The Klaviyo flows alone paid for the subscription in the first quarter. Everything else — especially the AEO work — has been a bonus that keeps compounding.

Founder · Health & Wellness Clinic

Pricing
Two plans. One decision.

Whether you're growing a single site or running a network, there's a plan built around where you are — and where you're going.

SCALING
Scaling Practitioner
For ambitious single-site practices
$6,995 /mo

Pause or cancel anytime · No contracts

🛡

Try it risk-free

Not the right fit in week one? Get 75% back.

  • One active request at a time
  • ~48 hour average delivery
  • Web design & dev (Webflow & WordPress)
  • AI-powered SEO & AEO management
  • CRO audits & implementation
  • AI chat setup & management
  • Klaviyo email & SMS automation
  • AI content creation & strategy
  • AI performance dashboard
  • Unlimited revisions
  • Up to 2 team members
  • Dedicated senior strategist
Get started →
NETWORK
Network Plan
For multi-site groups & health networks
$12,995 /mo

Pause or cancel anytime · No contracts

Everything in Scaling Practitioner, plus:

Built for organisations running multiple locations or brands.

  • Up to 3 concurrent active requests
  • ~48 hour average delivery
  • Multi-site web design & dev
  • Full-funnel SEO & AEO across all locations
  • Advanced CRO with A/B testing programme
  • Custom AI chat — trained on your brand voice
  • Full Klaviyo build: AI automated flows, campaigns & segmentation
  • Monthly content calendar & production
  • Paid media strategy & management (Google & Meta)
  • Custom AI analytics & competitor tracking
  • Quarterly strategy reviews
  • Up to 4 team members
  • Quarterly performance reports & strategy reviews
  • Dedicated senior strategist + account director
Get started →
FAQ
Frequently asked questions.

How does the subscription work?

Subscribe, onboard in a single call, and start submitting requests the same day. We work through them one at a time — AI-assisted and senior-reviewed — with most delivered within 48 hours.

How is AI used in your services?

AI runs through everything — from our initial digital audit to SEO keyword intelligence, content production, AEO structuring, patient chatbot management, and Klaviyo flow automation.

Is there a limit on requests?

No limit. Submit as many as you like. We work through them in priority order, one at a time, so you always know what's in the queue.

Do you understand healthcare compliance?

It's the only industry we work in. We understand what can and can't be claimed, how to build patient trust through content, and how to market effectively without ever crossing a regulatory line.

What platforms do you build on?

Webflow and WordPress for web, Klaviyo for email and SMS. We advise on the best fit for your specific practice and patient journey.

How fast is delivery?

Most requests are completed within 48 hours. AI-assisted production means we move faster without cutting corners on quality.

Can I cancel anytime?

Yes. No contracts, no cancellation fees. Pause when you need a break, cancel whenever you like. It's that simple.

What if I don't like the work?

We revise until it's right — no limits, no attitude. And if the whole thing isn't working in week one, you get 75% of your first month back. We back ourselves that much.

Who will I be working with?

A senior strategist who knows your practice, your market, and your goals. Not an account manager passing messages. The person you speak to is the person doing the work.

What if I only have one or two things to do?

Complete your requests and pause your subscription. Resume whenever you need us again. You're never locked in.